Now don't go crazy about the title of this blog! It's not what you expect, you little dirty-minded you! It's about the job that I have with BLU which I fondly call as the BLU job. :D
I slept well for some good 3 1/2 hours since I got home and I just woke up feeling too excited this year for my life, for my company, for my team and for the brand I represent. Last year, I had so much to do that I barely have enough time to update this personal blog site of mine. Three minutes ago when I opened my account, I realized, I missed spontaneous blogging so much about random thoughts and about the way too many exciting things that transpired in my life last year but then, I wrote so much that the only time I had was do it via my Instagram account where I posted my craziness.
My instagram account is a steady evidence open to public that it all seemed fast-paced and 2014 has gone by so quickly for me. As I scrolled down to look at my posts from the time 2014 entered the calendar (which was about the same time when we started with BLU Energy Drink in the Philippines), I realized I really had so much fun with my life last year that there was only one period that I suffered from burnout. Amazing! In the past years of me working online primarily doing SEO / Social Media Marketing works, I normally suffer from this twice or thrice a year that I had to shut the internet off from my life for some long period of time.
Looking at all my instagram posts in 2014, I can truly say that my work for a year and 3 months at BLU is entirely different from the previous companies and accounts which I also served well for many years. My passion and loyalty on this brand alone is entirely different... incredibly different! There are way too many reasons why it is like that but the top reasons are - One, it is an incredible product and a great, global brand. Two, it is owing to the fact that I was there from the very beginning with my boss. Oh my! From helping set up our corporate office, to help set up team mates till BLU's arrival... it was all bittersweet! Especially remembering now that time when the first shipment of BLU arrived in the Philippines... I felt like I was giving birth to three BLU babies... Classic, Cranberry and Lemon Lime, the first three variants of BLU in the Philippines.
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| BLU Classic, BLU Cranberry, BLU Lemon Lime image by AJ Gutierrez |
There were way too many exciting moments that followed that event. From seeing ourselves take painstakingly baby steps, to heartbreaks/rejections here and there, to getting way past all the negativity and overcome challenges, to receiving positivity from thousands who have already tried and believed in BLU and to finally seeing where we are right now - all over the Philippine market via 7-Eleven in just barely a year for millions of Filipinos to enjoy because BLU gives you NO palpitation, NO caffeine crash, NO stomach upset and NO aftertaste! Yeah... drink it to believe it!
The first year is truly an amazing ride for me! I was simply way too busy documenting the first year of BLU and loving every moment of it! Do I remember myself working hard last year? Yes, of course. I lived with tons of pressures, struggles and disappointments but I have lived beyond all them fast because I considered these as part of my year with BLU. Funny thing though, it all seemed like I didn't really work hard If I look back to when I started... that's because I truly enjoyed the whole year!
And so I woke up earlier excited... enough for me to even take some time to blog about it. Sigh! I can finally say that this was indeed the dream job I longed for in my entire professional and corporate life. I say WAS... because I grabbed it, I nabbed it and I will let no one take it away from me! Why should I? Working for BLU is the best gift and blessing to me... I don't feel like I worked a day in my life last year! It was destiny (thanks to my boss Shai for believing in me) and now I have the vision of all the exciting things in store for BLU and for me personally, this year. I can't divulge on it yet though (I'd be fired for it LOL) but all will be revealed in due time at the social media platforms (Facebook, Instagram, Twitter, Google+) that my team and I handle. #SorryNotSoSorry for the shameless plugging on BLU accounts. I am just too happy and proud of BLU. I should make sense to you all... I love what I do (the BLU job) and I will do things better, longer and with greater passion. So strap your seat belts on tight! With the help of everyone in the BLU Team Philippines, we will be taking you all for an awesome ride this year... just #BLUyourMind ;-)
P.S. Pardon me for any grammatical error. I am a spontaneous writer. I type as I speak my mind. ;-)
Images by: Vincent Garrucho | EyeQMedia